PLAN, EXECUTE, ANALYZE, ADAPT.
As a full-service advertising agency, Leland Creative connects brands with customers by getting to know our clients, who they are, what they sell, and who they sell to. Effective advertising campaigns and email marketing programs start with a strategic plan that involves market research, and the development of messaging that captivates both prospects and current customers.
We believe that every client needs well-thought-out advertising objectives, and the best way to achieve this is by creating a plan that is Specific, Measurable, Attainable, Realistic, and Timely.
S.M.A.R.T. Campaign Development
We work with our clients to develop creative advertising campaigns that are:
Specific – Advertising that adheres to this principle is developed by placing ads that are based on the previous buying history or behavior of its intended audience. Our team helps clients to successfully apply this approach to online advertising as well as ads in other media.
Measurable – By incorporating Search Engine Marketing, we use back-end tools including web analytics to compile website data that measures the success of ads aimed at driving traffic to our clients’ business-to-consumer as well as B2B websites.
Attainable – Our team helps clients to set well-defined, attainable advertising goals that drive traffic to your website and increase sales leads while also avoiding advertising that is unnecessary and/or wasteful.
Realistic – We work to ensure that your advertising goals are realistic and within reach, as well as within your budget.
Timely – By setting advertising goals with clearly defined time frames, our team works with clients to produce results within predetermined target dates.
Traditional Planning and Buying
Our clients rely on us to create a targeted approach to buying online, radio, print, and outdoor advertising for local and national campaigns. As a full-service advertising agency, we deliver ad messaging that’s well-crafted, concise, on target, and measurable. Ad campaigns from Leland Creative evoke a reaction from the reader or the prospect being targeted by the message, and generate sales leads by getting people to contact your company.
Digital Planning and Buying
When it comes to increasing your company’s visibility through paid search, social media, digital display, and promoted content to a targeted market, our expertise as a digital marketing agency in search engine marketing and optimization has a proven track record of success. Owing to our expertise in branded website creation, we use specific, targeted keywords and keyword phrases that will drive prospects and sales leads to your site. Leland Creative helps companies meet the challenge of producing content that's not only engaging to readers, but is also optimized for search engines.
Full Creative Production
Our award-winning creative concepts, combined with well-designed marketing and advertising campaign plans, and end-to-end production for all mediums will drive your business to new heights. We work with consumer-based and business-based companies throughout the United States to deliver creative brand and design capabilities across a wide range of industries that continue to evolve as markets and technologies change.